One of the most effective concepts that I've discovered in the last couple of years is designing my business to suit my personality.

I've kind of been obsessed with this topic for a really long time. Even in my early twenties and in my thirties, when I was trying to figure out what my business was going to be about, I did so many personality tests, I read so many books about who you are and finding your purpose, and all of that kind of thing.
I’m all about finding the path of least resistance, so that means playing to your strengths rather than always fighting trying to compensate for your weaknesses.

There is one personality test that I think has made the absolute difference to my life and business in so many ways. I'm talking about the Sacred Money Archetypes®. This is a profiling system about your money personality developed by the amazing Kendall SummerHawk. I loved this so much that after using SMA to grow my business and transform my relationship, I became a certified SMA coach and created my Sacred Money Archetypes® business coaching program.

I highly recommend this framework because it showcases the value of looking at every single part of your business and giving yourself permission to design it based on your strengths and personality. Permission to do business on your terms, your way.

Now that might be a weird concept for you, because we hear things like, "The customer is always right", and, "We have to design our business for our ideal customer," but I want you to think of it the other way around, because it is not selfish for you to create your business in a way that feels in alignment for you.

Sometimes we look at the entrepreneurial world and we think there's just one personality that is going to succeed, and it's the hustle, Type A type personality. If you are someone who has a quieter personality, if your values differ from what you see as the norm, you are going to feel left out. You are going to feel like you don't belong, you're going to feel wrong, and you're going to try and change things about yourself.

But you really don't have to, it’s possible to finding your own path to wealth! You just have to leverage what makes you unique, leverage your strength, and then things flow so much easier!

The founder of Sacred Money Archetypes® and one of my mentors, Kendall SummerHawk, says, "The way we do money is the way we do everything," and I really see this so clearly in my life and with my clients.

If you've got some particular challenges of your archetype, it will come up in so many different areas; the way you price, the way you have conversations with clients, the way you launch everything.

Click here to take the Sacred Money Archetypes® Quiz and discover which of the 8 Archetypes you are.

By completing the quiz and watching the free workshop, you’re going to learn so much about your relationship with money and how to tweak your business for more abundance and ease.

If you’re anything like me, you’re going to be filled with ideas and ahas - so much so that you’ll become obsessed with the Archetypes!

Check out a brief overview of each of the Sacred Money Archetypes® below and think about which one you resonate with the most!

You might even see people that you know in some of the Archetypes. That is another reason why I am so obsessed with this quiz and framework – it really is about creating harmony in your life and business by understanding yourself better as well as other people!

When you know more about you’re money personality you’ll see why sometimes you may clash with your clients, with your mentors, and especially with family members; your partner, your siblings, your children, or your parents.

Which of these sounds familiar?

The Accumulator -The Banker

These are the people who are really good at saving, investing and accumulating money. This can go in a couple of different ways and can be ‘healthy’ or ‘unhealthy’ in business.

In an unhealthy expression, an Accumulator may have money in a big savings account but be extremely frugal and unable to invest in themselves or their business. Often, Accumulators can be people who will not spend a penny, overthink every decision they make and get into analysis paralysis. It could mean though that sometimes they get so stuck in that planning phase, they never actually launch anything.

If they're in their healthy expression, Accumulators are really good stewards of money and have excellent attention to detail. This is because they like to look at things in a considered way and make methodical decisions.

The Alchemist- The Idea-Generating Visionary

Alchemists are the idea generators and idealist people. They can transform anything into something better. This is the alchemy of it. They can change anything into gold!

For them, it could be thinking about ideas all the time, seeing how they can improve things, seeing the possibilities in everybody. They can be cheerleaders to the people in their life because they just see all of the possibilities.

Now, the downside to sometimes being an idealist is that they can live their life in the clouds, and they don't come down and ‘touch the grass’. But it could be that everything is in the ether, in the clouds, that nothing actually gets done because nothing gets brought into reality.

It can be very frustrating being an Alchemist because they are so full of ideas and they can be asking themselves "Which is my destiny, which is my purpose?" But their destiny is actually being an ideas person. It may mean that they are to generate ideas, not necessarily to follow them all through. This can be a really tricky balance.

The Celebrity – The Charismatic Tastemaker

The Celebrity is all about being in the spotlight, being a star, a leader, being shiny and sparkly. For Celebrities, glitter and sequins are neutral; so it's all about being as fabulous as they can be.

Some people might be a Celebrity who has dialed down some of their shine. They might be a Celebrity who's been shamed out of being in the spotlight, being called a diva or hearing things like, "Nobody likes a show-off." So sometimes people take the Sacred Money Archetypes® Quiz and they go, "I'm not a Celebrity." But they actually are. They've just learned to dim it down.

The big challenge for Celebrities is that they have no problem spending money, but they don't always have the business or the income to support their spending. It can be very stressful when, on one side, they've got this beautiful, shiny, fabulous life, but things are kind of falling apart behind the scenes, and they're living this champagne life on a tap water budget. Not that they'd drink tap water, of course.

The Connector- The Relationship Builder

The Connector is all about building relationships and putting people first.

Now Connectors can be introverted or extroverted. Introverted ones are more about scanning the room, seeing who needs help, and looking for the wallflowers who might need a kind word; the extroverted Connectors might be the life and soul of the party, the person who organizes the conferences, the events, and the meetups.

Connectors often say things like, "I don't care about the money. I just want to help people." That can be tricky for Connectors because it means that they often sabotage their business because they don't charge people. Everyone's their friend, and they feel they can't charge their friends. Even strangers become their friends very quickly. There can be real blurred lines between clients and friends, and that can cause some boundary issues and that can lead to some stress.

Often Connectors are just not paid enough for the value that they bring out in the world. They want to spend so much time helping others and solving problems for others, but they don't always get paid for that in return.

The Maverick- The Revolutionary Rebel

The Maverick is the inner rebel. Mavericks march to the beat of a different drum, their own drum. They want to remake things, refashion things, revolutionize, revolt, and sometimes burn things down that don't work. Mavericks will always be the ones who are big, bold thinkers. Even if it's suppressed, they really just want to break free and have freedom, be the highest reason for their business.

Mavericks are the ones who don't really think before they leap, which can make them amazing entrepreneurs because they just take action without thinking it through. Sometimes though, there can be fallout from that, right? It's like, "Oh, I sold all this stuff, and now I can't deliver it. Okay. I guess I'll just work harder."

Or sometimes Mavericks get bored, and they pull apart their business, rip things up and burn things down, even though they could just make a few tweaks. They've got to keep that boredom in check.

I've been around the business world for a long time, so I've seen a lot of people come and go, and it's often the Mavericks who totally just burn stuff down and they sabotage their business simply because they get bored.

The Nurturer- The Compassionate Caretaker

The Nurturer is the one who always has that commitment and need to care for the individual, and they are always looking for how they can give, over deliver, and solve everyone's problems, no matter what it is.
Nurturers can be really good at taking care of and saving money, but often, they burn through their savings account or they burn through their reserves, energetically and financially, because they attract codependent people or they want to solve everyone else's problems with money. They want to save people and rescue them.

What's interesting too is that, Nurturers collect strays, it could be stray cats or it could be stray clients, who need their help and that can make them feel really good. All of us have got that Nurturer inside us, where it feels good for people to be reliant on us and to want and need us, but it doesn't always serve our businesses. That can be really hard for the Nurturer, because often, you just care so much, but you don't always get that back in return, and that can lead to a lot of burnout.

The Romantic- The Pleasure Seeker

Now the Romantic is the inner hedonist. The Romantic is all about pleasure seeking. It could be luxury, it could be travel, it could be ease, it could be comfort.

For some Romantics, they love their luxury brands and they're kind of the sister archetype or the cousin archetype to the Celebrities, but it manifests sometimes in a different way. For some people, it is texture, wanting that coziness; or it's wanting that downtime, having those long bubble baths and just not feeling like doing anything.

That can be sometimes the downfall for the Romantic, sometimes they just can't be bothered and they only want to do business when they feel like it.

There are so many things Romantics can do to keep their businesses flowing when they feel like this. They can absolutely embrace automation and ease by giving themselves permission to make everything so much easier for themselves without the guilt and shame.

The Ruler – The Empire Builder

The Ruler is the empire builder, the archetype who loves business, learning about marketing, and can monetize everything. They really just want those big win-win empires where everybody can thrive and everybody gets what they need.

Rulers can be a little bit bossy and love to work. They want to know what the next big thing is! If you are a Ruler, then you know that you have that inner voice going, "No time off, just work" and that can obviously lead to a lot of burnout.

Click here to take the Sacred Money Archetypes® Quiz and discover which of the 8 Archetypes you are.

There you go, they are the eight archetypes. Which one did you resonate with?

Can you see why I am obsessed with them? You know what? We all have all of those archetypes inside us in some way, but there will be ones that are top of mind for you and they're the sabotages that really come up for you again and again.

Interested in finding out your own archetype combination? I would love to invite you to my free workshop about leveraging your strengths so you can make more money with ease.

All you have to do is go to denisedt.com/quiz and take the quiz. You can get your free three-part workshop on how to find out your strengths, find out your challenges, and work out what you can do about them.

Plus, you'll be introduced to some amazing entrepreneurs who share your archetype so you can get inspired to take your business to the next level.

I can't wait to hear your archetype!

Check out why others are obsessed with the Sacred Money Archetypes® and how they show up in their life and business;

SMA is going to open up a lot of doors and understanding who you are energetically and how you can align to that within your business, within your relationships, within your home is going to change things. It's going to make everything feel so much easier.

MONICA LEE RICH
Contemporary Romantic Artist, USA
Archetype: Connector

What I realized through the course was that bringing people on board that would help me was vital. The more comfortable I get with money, the more I empower myself. I can't do it all, and getting a bookkeeper to help me was really big. There's someone out there for everybody. It's actually very pragmatic how it's helped me because I am a romantic too. I like to shop. Now I budget, I can shop all the time using a fixed amount of money.

KERIN MONACO
Lightworker, USA 
Archetype: Ruler

I've listened to SMA three or four times. I really love going back and revisiting because there's always a new nugget I pick up about myself. It really helps me to either see where I might be sabotaging myself or what I get to look out for.

SHAZIA IMAM
Life Coach & Life Engineer, USA
Archetype: Maverick

It's helped me embrace all of me, all the different parts of me, because up until discovering SMA, I was thinking more along the lines of being a Libra, but not really resonating with horoscopes because they’re so one-dimensional. Understanding my connector traits, and the other underlying ones, I feel like I’ve got the whole package. It’s helped me grow as a person, improve my relationship with my family.

DEIRDRE AMIES
Business & Money Coach, Australia | Read More
Archetype: Connector

There's two big things which I have taken from SMA. The first is empowering words. When you know who you're talking to, when you know who you want to bring into your world, having lists of all those amazing empowering words, it's like ALL the candy to sprinkle through your copy. The second thing is understanding that I am very much the Alchemist, and that I have zero follow through. Now I just get to build my business and I don't have to worry about that.

CARRIE EKINS
Mind Body Integrative Mentor, UK 
Archetype: Connector

You can check out more here https://www.denisedt.com/smareviews